Pantone Colour of the year, Viva Magenta
This year we are seeing a huge resurgence of the bold and the bright. The rich jewelled tones are storming the wedding scene and making a big statement. Pantone colour of the year Viva Magenta is leading the way, powerful and empowering, and noted by them as
“brave and fearless, and a pulsating colour whose exuberance promotes a joyous and optimistic celebration”
How to incorporate it into your wedding
There are lots of ways you can incorporate this fun and striking trend into your 2023 wedding. You could incorporate it in your outfits, a bright pair of heels, a clutch, ties, pocket square, bouquet ribbons. Or you could nod to it through the decor and add in some candles, table runners or glassware.
If you’re ready to take your flowers to the next level and incorporate this brave and fearless palette there are lots of ways to get this trend part of your wedding. You may decide if you’re having a spring wedding to add in one bright flower such as ranunculus, or in the autumn stunning dahlias. There are lots of flower varieties that lend to this trend and your florist can guide you with the seasonal best varieties.
Aisles and back drops are becoming more and more prominent on the wedding flower scene. Installations come in all shapes and sizes, whether you want to create a stunning floral aisle with meadows, a dramatic tablescape or frame the ceremony with a statement arch, this colour palette really lends itself to this style of design.
Another wedding flower trend we are seeing in 2023 is the use of fewer varieties of flowers en masse – creating a very bold and brave design, the jewelled tones are so ready for it!
Whether you go en masse with the jewelled tones, or go for a more contemporary elegant style using pops of colours, this trend is sure to get your guests feeling the wow factor!